← All terms

BrainHook Glossary

Male Gaze

The tendency to frame stories, images, and media from a perspective that assumes a heterosexual male viewer, often sexualizing female characters while marginalizing other viewpoints.

Male Gaze — BrainHook Glossary card

A critical concept describing how media—film, television, games, art—is often constructed to appeal to and center the perspective of heterosexual men, typically through the sexualization of female bodies and the subordination of female agency. The term highlights how this framing becomes the default, shaping what stories get told, how characters are depicted, and whose desires are centered as 'normal.'

male gaze

What this means in real life

In a music video, a female dancer is filmed primarily in close-ups of her body while she moves, with the camera lingering on her legs and torso, while a male performer is shown full-body performing complex choreography—the editing choices frame her as something to look at rather than as an artist demonstrating skill.

What it isn’t

It is not simply 'any depiction of an attractive woman' or 'men finding women attractive.' The concept specifically describes a *structural* way of framing and filming that reduces women to objects for viewing pleasure, not the mere presence of female characters or acknowledgment of beauty.

Commonly misused online

Social media often flattens it to mean 'any image of a woman that seems sexualized' or 'men looking at women,' missing the technical filmmaking and power-dynamic analysis at its core. It's also sometimes weaponized to dismiss any female-centered media as automatically problematic.

Based on 2 reference sources, including primary sources. Last verified July 16, 2026.